Inspiresd by the hugely successful 'Dark Knight' marketing campaign, we have decided to take advantage of Web 2.0 by creating social networking accounts such as Twitter, Facebook and Myspace pages for the film and by posting the actual teaser trailer on Youtube, this way news of our film will reach wider audiences. As more members of our target audience will be able to access our trailer, this translates to meaning a greater amount of people will know about our horror film and as a result, our film will develop a buzz about it.
Cyprian
Cyprian
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